18th Apr 2010

Foursquare

Foursquare is a relatively new idea in the whole social media / augmented reality game. It relies upon smart phone technology (Wireless Internet + GPS locating)  to confirm and allow you to “Checkin” at businesses all over the world.

Foursquare allows you to continue to Check in every time you’re at a venue / business and if you happen to be the most frequent person there, you will be awarded the position of Mayor. It’s a new take a loyalty programs basically. Businesses are encouraged to reward their Foursquare mayor’s and encouraged other users to checkin on Foursquare and reap the rewards.

Foursquare also allows you to share tips, feedback and make going out, even more social. It’s able to tell you that if you checkin at the local bar, one of your friends are also at the same venue, so you can check in with each other.

I’ve been using foursquare on my day to day life in Hervey Bay, and at this stage, there are only a very small handful of people who actively use it, however, where I think foursquare would become more useful is in larger cities where you’re able to see more users feedback about venues, and to make it easier to catch up with other foursquare friends.

So at this stage, I’m still interested in continuing to use foursquare, I think as technology rolls forward, and more and more of the general population services like foursquare are terrific as they combine smart technology and social media, making it even more useful and enjoyable to use.

You can follow me on foursquare here.

This video also sums up what Foursquare is all about for those who still have no idea after this short intro.

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